Objektiv

What is the Objektiv font?

A New Look At Geometry
Ever since calligraphic letterforms evolved into type, people have tried to rationalize the lines and curves of letter shapes into geometric forms. More…
As far back as the 15th century, Albrecht Dürer (Of the Just Shaping of Letters) endeavoured to describe a serif with circles and arcs: height to width proportions reference the golden ratio. At the height of the Bauhaus era, with its search for form which follows function, Herbert Bayer and Jan Tschichold experimented with geometry in type and typography. Futura, designed by Paul Renner, is a result of this thinking. But even the designers of these era eventually acknowledged that, for type, form following function is not achieved by geometry but by harmonious proportions.
Objektiv takes a new look at geometry. Its designer, Bruno Mello, followed the principles of mathematical structures but didn’t forget that this typeface is to be used by humans.
What at first glance appears to have been drawn by a compass has in fact been adjusted to account for the way that we perceive the world. The proportions of the characters have not been dictated by geometry and mathematics, but by their harmony with one another, and by what our eyes judge to be right.
Optics is governed by geometry and by mathematics. Lenses, for example, are positioned and adjusted to give specific harmonious ratios of macro or micro. Objektiv, with its three style variants, echoes this principle: for display purposes, Bruno Mello created Mk1, with classically geometric and unforgiving shapes, while for the micro-typographic environment of body copy, where the human simply needs to be able to read the message, Mk3 delivers maximum. legibility. Mk1, Mk2, and Mk3 progressively zoom from macro into micro typography.

Objektiv Font families

The Objektiv includes the following font families:

  • Objektiv Mk1 Thin
  • Objektiv Mk1 Thin Italic
  • Objektiv Mk1 Light
  • Objektiv Mk1 Light Italic
  • Objektiv Mk1
  • Objektiv Mk1 Italic
  • Objektiv Mk1 Medium
  • Objektiv Mk1 Medium Italic
  • Objektiv Mk1 Bold
  • Objektiv Mk1 Bold Italic
  • Objektiv Mk1 XBold
  • Objektiv Mk1 XBold Italic
  • Objektiv Mk1 Black
  • Objektiv Mk1 Black Italic
  • Objektiv Mk2 Thin
  • Objektiv Mk2 Thin Italic
  • Objektiv Mk2 Light
  • Objektiv Mk2 Light Italic
  • Objektiv Mk2
  • Objektiv Mk2 Italic
  • Objektiv Mk2 Medium
  • Objektiv Mk2 Medium Italic
  • Objektiv Mk2 Bold
  • Objektiv Mk2 Bold Italic
  • Objektiv Mk2 XBold
  • Objektiv Mk2 XBold Italic
  • Objektiv Mk2 Black
  • Objektiv Mk2 Black Italic
  • Objektiv Mk3 Thin
  • Objektiv Mk3 Thin Italic
  • Objektiv Mk3 Light
  • Objektiv Mk3 Light Italic
  • Objektiv Mk3
  • Objektiv Mk3 Italic
  • Objektiv Mk3 Medium
  • Objektiv Mk3 Medium Italic
  • Objektiv Mk3 Bold
  • Objektiv Mk3 Bold Italic
  • Objektiv Mk3 XBold
  • Objektiv Mk3 XBold Italic
  • Objektiv Mk3 Black
  • Objektiv Mk3 Black Italic

Objektiv Preview

Here is a preview of how Objektiv will look. For more previews using your own text as an example, click here.

Categories aj1

Is A free font? Is Free to Download?

No, is not free to download. You will need to pay for it I'm afraid. Almost every font that we list on HighFonts.com is a paid-for, premium font. We do have a Free Fonts section where we list free fonts that you can download. There is no point trying to find a free download of so please don't waste your time looking.

It is highly unlikely that you'll be able to find for free. There's a lot of websites that will say "Free Download" but these are just attempts to get you to click on a link which will either take you to an ad landing page or you risk getting viruses on your computer. In the rare occasion that you do find a free download for remember that it's illegal to use a font if you didn't pay for it!

If you really want and you want to truly own it the legal and safe way, then click here to visit the download and purchase page on MyFonts.com. Here you will be able to obtain the proper license. The designer and publisher deserves to be paid for their work, as they have put in the hours and the creativity to produce such an amazing font. Good luck with your purchase and future use of this font. :)