What is the Electra® font?
Designed in 1935 by William Addison Dwiggins, Electra has been a standard book typeface since its release because of its evenness of design and high legibility.
In the specimen book for Electra, Dwiggins himself points out the type’s identifying characteristics:” The weighted top serifs of the straight letters of the lower case: that is a thing that occurs when you are making formal letters with a pen, writing quickly. And the flat way the curves get away from the straight stems: that is a speed product.” More…
Electra is not only a fine text face but is equally responsive when set at display sizes, realizing Dwiggins’ intent when he set about the design: ”…if you don’t get your type warm it will be just a smooth, commonplace, third-rate piece of good machine technique, no use at all for setting down warm human ideas, just a box full of rivets….I’d like to make it warm, so full of blood and personality that it would jump at you.”
Electra® Font families
The Electra® includes the following font families:
- Electra LT Std Regular
- Electra LT Std Cursive
- Electra LT Std Bold
- Electra LT Std Bold Cursive
- Electra LT Std Display
- Electra LT Std Cursive Display
- Electra LT Std Bold Display
- Electra LT Std Bold Cursive Dis
Here is a preview of how Electra® will look. For more previews using your own text as an example, click here.
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