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What is the Cholla™ font?

The Cholla typeface family was designed by Sibylle Hagmann in 1998-99 and named after a species of cactus she encountered in the Mojave Desert. Cholla was originally developed for the Art Center College of Design in Pasadena, California. There, art director Denise Gonzales Crisp and associate designer, Carla Figueroa, collaborated with Hagmann to create a series of fonts that would offer a great deal of variation. The variety was needed to echo the school’s nine different departments, yet together the fonts had to exude a unified feel. It was first used in the radically designed 1999/2000 Art Center catalog which won a honorable mention in I.D. magazine and was featured in Eye No. 31. More…
Originally Hagmann set out to design a typeface that, as she recalls, “I could feel comfortable making, first of all, and one that would serve a purpose and had a clear idea behind it, and something that I would want to use myself.” Stylistically Hagmann set out to create “12 cuts with slightly different personalities, with different ideas applied. For example the bold weight isn’t simply the Regular with weight gain, but has bold letterforms with their own peculiar details. What all weights share and what is the necessary unifying detail is the tapered curve – marked out, for example, in the lowercase b’s left top and bottom of the bowl.” Gonzales adds: “The forms seemed classical as well. This combination could have a long life, and be timely. I also saw – at least in the beginnings of Cholla – forms that connoted hybrid, of inter-connection, of human and machine growing together. These notions seem appropriate for a school that teaches design and art.”
Greek version by Panos Haratzopoulos.

Cholla™ Font families

The Cholla™ includes the following font families:

  • Cholla Sans Thin
  • Cholla Sans Thin Italic
  • Cholla Sans Regular
  • Cholla Sans Italic
  • Cholla Sans Bold
  • Cholla Sans Bold Italic
  • Cholla Slab Thin
  • Cholla Slab Thin Oblique
  • Cholla Slab Regular
  • Cholla Slab Oblique
  • Cholla Slab Bold
  • Cholla Slab Bold Oblique
  • Cholla Slab UltraBold
  • Cholla Slab UltraBold Oblique
  • Cholla Unicase
  • Cholla Wide
  • Cholla Wide Italic
  • Cholla Wide Bold
  • Cholla Wide Bold Italic
  • Cholla Wide UltraBold

Cholla™ Preview

Here is a preview of how Cholla™ will look. For more previews using your own text as an example, click here.

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Is Cholla™ A free font? Is Cholla™ Free to Download?

No,Cholla™ is not free to download. You will need to pay for it I'm afraid. Almost every font that we list on is a paid-for, premium font. We do have a Free Fonts section where we list free fonts that you can download. There is no point trying to find a free download of Cholla™ so please don't waste your time looking.

It is highly unlikely that you'll be able to find Cholla™ for free. There's a lot of websites that will say "Free Download" but these are just attempts to get you to click on a link which will either take you to an ad landing page or you risk getting viruses on your computer. In the rare occasion that you do find a free download for Cholla™ remember that it's illegal to use a font if you didn't pay for it!

If you really want Cholla™ and you want to truly own it the legal and safe way, then click here to visit the download and purchase page on Here you will be able to obtain the proper license. The designer and publisher deserves to be paid for their work, as they have put in the hours and the creativity to produce such an amazing font. Good luck with your purchase and future use of this font. :)